FAQ: Do you manage our SEO and/or ADA compliance?
We work to ensure that any database-populated modules and content feeding to your site from CM/GZ are optimized for SEO and ADA compliant, and we provide the tools needed to manage a few key elements of both within your site content. We strive to ensure our customers’ sites are compliant when they are given editing access, but it is up to the site owner (our customer) to maintain and ensure ADA compliance of their site and follow SEO best practices for any new content they add themselves.
Search Engine Optimization (SEO) Resources
5 Ways to Improve SEO
Super-Charge Your SEO Efforts Using the Yoast Premium SEO Plugin
Want to Learn More?
Check out Google's SEO Guides for any level
Americans with Disabilities Act (ADA) Compliance Resources
A Practical Guide to Implementing ADA Compliance
The Practical Guide has been created to outline some of the most critical areas of focus for WCAG/ADA compliance, along with practical steps to take to ensure greater compliance so you can provide all of your visitors with the best experience possible.
What is Website Accessibility?
Web accessibility refers to ensuring that people with disabilities or impairments can perceive, understand, navigate, interact with and contribute to websites.
Want to learn more? Click the links below
Website Accessibility FAQs
Accessibility Approach and Alternative Formats
While not expressly stated in the requirements, it is generally considered to be a good idea to add a page regarding accessibility and alternative formats for content; this page can go a long way in avoiding a complaint or litigation in case non-accessible content is discovered. A link to this page should appear somewhere on your landing/home page (often in the footer) so that it can be easily found by someone using a screen reader. This page covers:
- Your commitment to making your content accessible to the visually impaired/ADA compliant including contact info for who should be contacted if a visually impaired visitor has trouble accessing content on the site
- How a visitor can access content in other formats (location on the site or contact us)
Provide text alternatives for any non-text content. For images, the text will be read aloud describing the content for the visually impaired. In the case of video, closed captions should be available for the deaf and hard of hearing. Depending on which CMS platform and which module you are using for inserting images, there is a always a text field available to place ‘alt text’ or ‘alternative text’ for the image.
Checking Your Site
There are several online tools that you can use to check your site. A word of caution, however, as most perform their checks at the highest levels of "accessibility", resulting in flags on areas of your site that do, in fact, meet accessibility requirements. Therefore, they should be used as informative tools only.